Selling to the Poor or Serving the Poor?

“Sometimes it takes a genius to point out the blindingly obvious.” – Thank you to Robert Brook for pointing me to an old Radio 4 In Business program on Professor CK Prahalad. The program was made shortly after Professor Prahalad’s death, and covers two of his concepts that are credited with transforming business thinking at the time. Although India born, CK made his name in… Read more →